Free 30-minute training

How To Stop Answering
The Same Customer Questions Without Hiring More Support Staff

Discover the simple system that turns your support team's existing knowledge into customer education that works 24/7 — even while you sleep.

In this training you'll discover

Three things your support team
needs to hear right now

The simple math nobody does that reveals exactly how much repeat questions cost your business every month — most teams are shocked when they see the number
Why "record it once" is the entire strategy — and the real-world test that proved rough, unpolished video outperforms professional productions every single time
The uncomfortable Gartner statistic about self-service: why the vast majority of customers who try to help themselves fail — and the one format switch that fixes it
How to go from "support person answering tickets" to "system builder with infrastructure" — without changing careers, learning new software, or creating a single "course"
The surprising format that 63% of customers actually prefer when learning something new — and why it's definitely not your help center articles

This works even if you've tried self-service before and it didn't stick. Even if you're you're not "technical." And even if you have zero experience creating educational content. You'll see why in the first 5 minutes.

The problem nobody talks about

Your best people are stuck
repeating themselves

Every week, your support team types out the same answers. Explains the same features. Walks through the same steps. Then Monday comes, and they start over.

80%

Knowledge Bases Fail

4 out of 5 visitors leave without finding what they need.

Knowledge base industry benchmarks

77%

Bad Help Backfires

Most customers say a bad self-service experience is worse than having none at all.

Consumer satisfaction research

$50K+

Per Extra Hire

That's what it costs to scale the old way — hiring another person to say the same things.

12%

Read Articles

Only 12% prefer reading an article when learning something new. The rest want a different format entirely.

Wyzowl 2026, 12 years of data

"I'm tired of answering the same thing every week. I just want to record it once."

Sound familiar? You're not alone. And there's a better way.

Is this for you?

This training is for you if...

Your support team answers the same 10-20 questions every week
You've tried a knowledge base or FAQ and customers still don't use it
You're scaling but don't want to keep hiring support staff linearly
You want to educate customers proactively — not just react to confusion
You've looked at LMS platforms and thought "this is way too complex for what we need"
You want a system that works while you sleep — not more meetings

You don't need to be technical. You don't need video editing skills. If you can explain something on a Zoom call, you can do this. The training shows you exactly how.

Your presenter

Meet Sten Morten

Sten Morten Misund-Asphaug

Co-founder, Omumu

15 years building and selling information products. Sten originally built Omumu to make creating courses simple— no bloated LMS, no six-month setup. But when real businesses started using it, something unexpected happened — the people who got most excited weren't course creators. They were support teams.

That's what this training is about: the system he discovered when support teams kept saying "I just want to record it once."

Inside the training

In 30 minutes, you'll walk away with:

A clear framework for turning support into education

Not theory — a practical system you can start using today.

The exact math of what repeat questions cost you

A simple formula you can run with your own numbers in 60 seconds.

Why most self-service fails — and the format that actually works

Backed by Gartner data and 12 years of marketing research.

The simplest way to get started — today

No big project. No production team. Just the next step.

Your team already has the answers.
They just need a better way to deliver them.

Watch this free 30-minute training and see exactly how to make that happen.

This is a free, recorded training. No live attendance required. Watch at your own pace. If it's not useful, you've lost 30 minutes. If it is — you've found a system that could save your team hundreds of hours a year.

How To Stop AnsweringThe Same Customer Questions Without Hiring More Support Staff

Three things your support teamneeds to hear right now

Your best people are stuckrepeating themselves